Free likes are a gift that keeps on giving. You can be able to gain potential customers for your business as well as more followers. Getting potential customers is easy. You need to post content that is related to the business that you are carrying out. This will help get people looking to buy what you are selling interested in your page. This could be ads about what you are selling and any offers on various items or services that you have. People that like your posts will be people who are interested.
To maximize the use of free likes you can start responding to those that leave comments about the product. The likes you get for free serve to attract customers as they see it as a confirmation that other people also like what you are selling. You could also attract them by posting informational posts about the business or even general important information about what the business is about. It could also be useful tips on how they can use the products you are selling. They will then see you are not just concerned about making sales but also keeping the clients happy.